After a year of preparation with our Swiss pharmacy partner, the Stauffacher Apotheke, we are today launching NextWidgets e-commerce banners onto the Swiss market. The first website that will be using the technology will be a health related portal focusing on stress and the burnout syndrome. The website is Burnout-info.ch, a leading online resource for stress and stress management within Switzerland, and we couldn’t be more pleased with the support we have gotten from the Burnout-info team in taking a risk on testing out this new technology. Performance based revenue models are still rather new in Switzerland, with most advertising working on purely CPM basis, however the team at Burnout-info were impressed with the idea and implementation of NextWidgets and have therefore decided to go ahead and try something new. This makes NextWidgets the first shopping widget technology to be used in Switzerland and Burnout-info.ch the first website in Switzerland to use shopping banners.
Many thanks to the Burnout-info team!