Listening to Steve talk about iAds is almost as if though he was doing a product demo for NextWidgets! There are so many similarities in the concept, like the notion that users don’t click on banner ads because they are taken away to some third party page and that advertising needs to be both interactive and emotional to be compelling for users, that it seems like a strong validation of our own concept when the ‘maestro’ himself is saying it. I might just play these video’s the next time I do a pitch ![]()
Nobody can explain it better
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