Gilt Groupe Getting into Distributed E-Commerce

by alexsavic on 05/09/2010

About five and a half minutes into this interview, Gilt Groupe CEO, Susan Lyne, mentions a new distribution model to “”serve clients where they are” for the Gilt daily deals, by distributing the deals onto other websites and keeping the traffic on those sites. It sounds like Gilt Groupe is starting down the path of distributed e-commerce, something which will surely take off in a big way for daily deals. Very exciting!

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