Impressions from The Next Web conference 2010

May 4, 2010

It’s Monday evening and I’ve only just recovered enough from The Next Web conference to be able to write this blog post. I don’t know whether it was the intense party vibe at the conference or on Queen’s day that followed it, but now I know for sure, that I’m just a lightweight compared to [...]

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NextWidgets makes it into The Next Web Paypal X Startup Rally 2010

April 12, 2010

Wow! Straight off the heels of Health 2.0 conference in Paris last week where we had the pleasure to demo NextWidgets to over 400 ehealth stakeholders, we’re jumping straight into the next big adventure which is TheNextWeb conference in Amsterdam on 27 – 29th April. The selection process for the Paypal X Startup Rally was [...]

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Health 2.0 Europe wrap-up

April 11, 2010

The first Health 2.0 Europe was held in Paris on 6-7th April 2010 and was completely sold out with over 500 people from all across Europe as well as the US attending.
The topic of how healthcare publishers generate revenue was hotly debated on the first day, and many examples of European sites using sponsorship or [...]

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Video demo of Facebook shop and affiliate system

March 26, 2010

We’ve just released a new demo video showing how our shopping platform for Facebook works and in particular the affiliate marketing system that allows anyone to install a shop on their page.

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The power of video blogging

March 26, 2010

If there was any doubt about what kind of influence any single person on the internet can have, then this article on The Next Web will clearly show that as long as the content and subject matter is interesting, a video blog can have tremendous pull within the community.
This really supports our idea that word-of-mouth [...]

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Overstock Drugstore issues press release for Facebook shop

March 26, 2010

We’re very happy this morning about the press release issued yesterday by one of our merchant partners, OverstockDrugstore.com.
Here is the intro paragraph:
“Overstock Drugstore Debuts First ‘Viral E-commerce’ Application on Facebook
Developed by NextWidgets.com, the Overstock Drugstore Facebook application is a version of the Overstock Drugstore online shop customized for Facebook and embedded on the Overstock Drugstore [...]

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Cross-platform development using Adobe Flash

March 11, 2010

Yesterday we posted an update about our latest developments with Flash, with part of the question being whether flash would even have a future considering the lack of support from Apple. Today, Robert Scoble posted an interview featuring two Adobe executives showing off some very cool examples of how well Flash works on mobile devices [...]

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NextWidgets launches Flex/Flash e-commerce banners

March 10, 2010

The entire team here at NextWidgets is extremely pleased to be launching the new Flash version of our shopping widget technology. The Flash version is now an additional option alongside our existing HTML based widget. Flash, owned by Adobe, is a tried and tested rich media display technology used by 85 of the top 100 [...]

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NextWidgets launches first shopping widgets in Switzerland

March 2, 2010

After a year of preparation with our Swiss pharmacy partner, the Stauffacher Apotheke, we are today launching NextWidgets e-commerce banners onto the Swiss market. The first website that will be using the technology will be a health related portal focusing on stress and the burnout syndrome. The website is Burnout-info.ch, a leading online resource for [...]

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The Long Tail of Video Consumption

February 24, 2010

We recently came across an excellent interview on Beet.tv with Ran Harnevo, CEO of video distribution platform 5min.com, which explains in simple language why YouTube viral hit video’s are not actually that important for the professional online video market. In fact the bulk of traffic and monetization actually happens around evergreen content such as how-to [...]

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